THE BRIEF



For the POPAI Student Design Awards we were asked to submit an eye-catching and well thought-through Point of Sale for a brand or product of our choice. I chose premium timepiece brand Bremont due to their strong brand values for high-quality, durable products inspired by aviation and British heritage.





"DRAGON'S DEN" STYLE PITCH JULY 2016



I was thrilled to be shortlisted into the final 5 to attend a "Dragon's Den" style pitch in London in 2016.

Preparation involved market research, brand analysis and behavioural economics. Received praise for presentation skills and well considered research into product placement and POS in airports.